Kentropolis Client Portfolio

Our Achievement is Your Success

Archive for the ‘ Wordpress (Blog Format) ’ Category

Life Enhancement Center

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http://LifeEnhance.Org/

The owners of the Life Enhancement Center of Coeur d’Alene came to me for help in editing their site.  After walking them through uploading files using FileZilla, the understood what they were looking at for the first time after many months of frustration.  I became their trusted resource for all things Web, and when the time came for a major revision the project was handed to us.

A WordPress blog captured all their old (and revised) content while allowing them to self-manage without the drag of learning more technical knwoledge.  Next on the agenda is hooking it all into social media.

A comment from one of their friends:

I just looked at your web site — I like it a lot more! I used to have a graphic design business, so I appreciate a nice layout and fonts, etc.

Parsley Magazine

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Lee Spratling discovered the wonder of an alkaline diet during her battle with cancer and decided to share her knowledge and recipes with the world as a magazine.  I helped her translate the magazine concept into today’s media, namely a blog format.  Using a customized existing WordPress Theme, entering drafted articles, and a bit of tutoring, Lee added content at will in a pleasing, informative web experience.  The project was left to expire after changes in personal priorities.

DLR Associates

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http://DLRAssociates.com

A medical-legal consultant specializing in life care plans and cost assessments, Diane Reboy needed an online presence that demonstrated her expertise and explained her unique combination of experience as both a nurse and paralegal.  A WordPress blog was the most cost effective solution, giving her the power to add content from her portfolio of articles, published and unpublished.

North Otto Tractor Parts

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http://NorthOttoTractorParts.Com

Dave Kempisty, owner of North Otto Tractor Parts, wasn’t sure what to do with the Internet.  After regular in-person meetings (I love old tractors) and development, we answered that question.  We started with a brochure site with a “Restoration Blog” to show off his work. 

But the real dilemna was using the web to market his entire product line.  An affiliate link to one of his two major suppliers was a nominal start, but he wanted his site to be found for all the products available to him through his other main supplier.  Realizing it was too much work to upkeep many thousands of prices and inventory online, and knowing the strength of his business is in consulting with customers on the phone about what parts they actually need, we had a solution.  Instead of an e-commerce-capable shopping cart, we set up ZenCart with the purchase, inventory, and price options turned off.  Our partner, Aspire Technology Solutions, integrated a database provided by the supplier to avoid manual data entry, needing only a few minor adjustments thereafter.

With the affiliate program, we decided to set up fire-and-forget sales with a 1-month AdWords campaign going to a target page that linked to specific items on the affiliate site.  Targeting “Tractor Seats” and “Kubota Tractor Seats”, a problem occurred.  The global supplier handling fulfillment ended up running out of some of the items in part from the inflow of purchases through North Otto Tractor Parts, who made their money back anyway.  What a problem to have!

Native Offerings Farm

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http://NativeOfferings.Com

This is a true success story.  After a single mention of their new website in the local paper, their business literally doubled in about a month.

It started back in 2002 when I was greeted with open arms after a promise from someone to do their site in exchange for produce went unfulfilled.  The difference is that Kentropolis is not a hobby for me, but a living, and I do what I say I will do.  The site was developed and the design upgraded three times over the years, and in its current state incorporates social media and two blogs, one for recipes and one for share delivery updates for those not on Facebook.  I have yet to talk them into Twitter.

I did much of the photography myself during my time on the farm, as I am a shareholder myself who loves to get my hands dirty and breathe fresh air away from the screen from time to time.  Clean and simple, yet rich in content, the design of the current site was inspired by the website for Vintus Wines.

WNY Paralegals Association

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http://WNYParalegals.Org

With much input from the organization, this has become the most extensive, successful project I’ve worked on.  Catherine Lefko, then president of the association, called me in and chose Kentropolis to take over their web presence for one simple reason: they were tired of being billed by the hour for every little change.  Charging them the usual yearly maintenance fee for a much smaller site, I regularly swap out sponsors and leadership bios.

After showing them a world of options to make the site an integral part of their groups communications, we developed a discussion board, members-only directory, and interactive membership registration.  The functions of the bulletin board are now being migrated to social media (Facebook and LinkedIn) and a WordPress blog, which will also replace their traditional newsletter, Paramount.  Events are organized in Google Calendar, and with Facebook are integrated into the main page of the site.  The social media portion is now run by another client of ours, Tamara Bigford of BSocial Media LLC.

Kigali Embassy

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www.KigaliEmbassy.net

It was a pleasure expanding my horizons working with a Rwanda national, creating a tourism-style website for the diaspora of Rwandans to come back and visit.  Doing a Wordpress setup on their own server, I created a front page with photo slideshow and graphical theme based on the national flag.  The rest of the project was taken over by the owner and I advise in an advisory capacity from time to time.